Putting something out into the world that's been sparked by your creative process is a really personal thing to do. It can be terrifying and exhilarating at the same time. You have all your hopes and dreams pinned on this workbook, course, ebook, or training selling dozens or hundreds. So what happens when that product sits there and sells nada? All the work you put into it seems for naught even if you know the material you put out was good.
Missing this crucial step of testing your idea could mean lost time and decreased creativity because the next time around, you won't feel as motivated, even if your idea would be in high demand.Read More