How Many Hours a Week Should a New Freelancer Spend Marketing?
I get this question all the time: How many hours a week should a new freelancer spend marketing their business?
The answer is: as many as it takes.
Now, when you are a new freelancer and don’t have many (or any) clients yet, you’ll spend much more of your time on marketing, since you don’t have client projects to work on. As you grow your business the amount of time you spend marketing will decrease. But now, as a new freelancer, your core focus should be on getting clients.
In the video below, I’m sharing my guidelines to help you decide if you are truly marketing enough to bring in new clients and how long you can expect to pitch before you land clients (and what to do if your pitch isn’t landing clients).
I’ll also explain why you should never, ever stop marketing — even if you are fully booked, and how to focus your marketing efforts for maximum results.
And, if you need help with your pitch, you can book a Freelance Coaching Strategy Session with me.